HIEDE SPORTS SDN. BHD. (1201543-W) was incorporated on 9th September 2016 and is a private limited company specialized in selling, sharing and servicing badminton and tennis sports goods/equipment.

Our vision is to provide top-notch quality services that exceeds the expectations of our esteemed customers. Building strong long-term relationships with customers and providing exceptional customer services became our mission in carrying out our day-to-day business activities since incorporation. Through our strong belief in treating our customers with respect and faith, we shaped our core values by integrating honesty, integrity and business ethics into all aspects of our business function.

Going forth, our future goals are regional expansion of our badminton and other sports retail businesses and development of a strong customer base. In addition, we thrive to increase our assets and investments to support the development of our services and finally, to build good reputation to eventually become a key player in the sports retail business industry.

With exemplary, highly-qualified professionals equipped with wide range of past working experiences and strong equity base within the company, we believe that HIEDE SPORTS SDN. BHD. will continue to expand in the retail business of badminton and tennis sports equipment industry.